by Kim Morrison | 17 Feb, 2017 | Marketing, Social Media
Location-Based Marketing – Tips and Tools Location-based marketing simply means that your marketing is focused on and around the physical location of your business. Typically, a business that is engaging in location-based marketing uses some tools of the trade,...
by Kim Morrison | 25 Nov, 2016 | Marketing, Social Media
How to Become the Go-To Expert Locally A great way to promote your business is to become an expert locally. Becoming a local expert in your field of expertise will boost your business in different ways. It doesn’t matter whether you have an online business or a...
by Kim Morrison | 18 Nov, 2016 | Native Advertising, Social Media, Social Media Advertising
The Pros and Cons of Native Advertising I shocked someone the other day when I said that Facebook was no longer free. Well, of course, it is still free. However, if you want to get the best results and grow your business faster, it might be worth considering...
by Kim Morrison | 11 Nov, 2016 | Business Success, Social Marketing, Social Media, Social Media Marketing
Why Incorporate Social Marketing in Your Sales Funnel Social marketing is, or should be, at every stage of your sales funnel. The very first aspect of social media’s involvement in your sales funnel has to do with your website, blog or a landing page. This is,...
by Kim Morrison | 14 Oct, 2016 | Social Media, Social Media Marketing
Get More Out of Your Social Media Marketing I can almost hear the audible groan of “not more social media marketing”. However, I’m not necessarily asking you to do more – just get more out of what you are doing. Social media marketing is an...
by Kim Morrison | 25 Aug, 2016 | Social Marketing, Social Media, Social Media Marketing
Checklist for Using Social Media as a Lead Generation Tool I strongly believe that lead generation should be the primary purpose of your social media marketing. It is an excellent tool to use to generate more leads for your business. At your fingertips you have...
