by Kim Morrison | 10 Jul, 2023 | Websites
From Idea to Launch: What to Include in Your Website Plan A website plan is essential to success, regardless of the size of your business or what industry you’re in. You must structure your site so it will accomplish the goals you’ve set out for it. Website planning...
by Kim Morrison | 30 Jul, 2021 | Digital Marketing, Websites
50 Ways to Boost your Website Traffic If you dedicate one hour a day for 50 days, you can do a lot to increase traffic to your website by choosing one of these 50 ways. With millions of websites on the internet vying for your target market’s attention, you need...
by Kim Morrison | 28 Jul, 2016 | Social Media Marketing
Why Earning Social Proof is Important Social proof is a concept in online marketing that is used to judge the reliability of a person or business online. Search engines also use social proof to improve page rank for any given website. It’s about building trust...
by Kim Morrison | 20 May, 2016 | Business Success, Marketing, Websites
How to Write Website Copy That Works Website copy can be a real challenge. It is usually the element that delays most website builds. As a business owner, you’re called on to manage a variety of tasks from marketing and accounting to being chief cook and bottle...
by Kim Morrison | 29 Apr, 2016 | Marketing, Websites
5 Keys to Creating a Website that Sells Your website is essentially your storefront, business card and significant marketing piece all rolled into one. How it affects your visitors and customers is then essential to your success. By creating a memorable experience,...