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Marketing Advice:
One thing all businesses have in common is that they can benefit a great deal from a blog. So if you need help or inspiration, take a look through our blogs and sign up to receive them by email so that you never miss something that may just help!
Facebook’s 20-Percent Text Rule on Ad Images Still Alive and Kicking!
Facebook's 20-Percent Text Rule on Ad Images Still Alive and Kicking! Just a quick blog post on Facebook's new advertising image rules as I've just seen a post by a friend commenting on an ad that's been approved but clearly breaks the 20% text rule. As of 22 March...
How to Write Website Copy that Works
How to Write Website Copy That Works Website copy can be a real challenge. It is usually the element that delays most website builds. As a business owner, you’re called on to manage a variety of tasks from marketing and accounting to being chief cook and bottle...
What Is Native Advertising?
What Is Native Advertising? You probably already know about native advertising, just did not know what it was called, how to get started, or why you should do it. The best definition I have come across is: “Native advertising is a form of online advertising that...
5 Keys to Creating a Website that Sells
5 Keys to Creating a Website that Sells Your website is essentially your storefront, business card and significant marketing piece all rolled into one. How it affects your visitors and customers is then essential to your success. By creating a memorable experience,...
Facebook Page Verification: How to Get More Reach
UPDATE: November 2019 - Facebook has now stopped letting you verify your page In conversation with many business owners recently, I've been surprised how few have realised that Facebook Page Verification is available to them. Verifying your Page proves you are an...
12 Types of Facebook Posts Guaranteed to Engage
12 Types of Facebook Posts Guaranteed to Engage Facebook is, without a doubt, a social media giant. It is the most popular social networking site in the world and has attracted billions of people who are now hooked on the platform. There are many different kinds of...
How to Plan Your Social Media Marketing
How to Plan Your Social Media Marketing Social media marketing is no longer an optional part of a marketing strategy. It has become a necessity and if you haven’t started using it yet, now is the time. I used to say that it may not be for everyone, however, with the...
How to Manage Negative Comments on Social Media
How to Manage Negative Comments on Social Media One of the main reasons to use social media is to reach out and engage with people so you need to be able to take the good with the bad. If things do go wrong, the key is to deal with negative comments effectively. Many...
What is Podcasting and Why it Might be Right for you to Start
What is Podcasting? If you’re not familiar with the term 'Podcasting', it is the use of audio to broadcast a message. Experts disagree on where the term came from (some say it came from a combination of the Apple iPod and the term 'broadcast', while others say it...
4 Ways to Improve Your Marketing
4 Ways to Improve Your Marketing Salesforce produces a very informative marketing report each year. It is a great learning tool to improve your marketing. While in 2014 increases in marketing spend were scattered across multiple disciplines, the top five areas for...