by Kim Morrison | 13 Jul, 2025 | Business Planning, Business Success, Marketing
Merging two brands can feel like combining two parts of your identity, both personal and professional. Whether you’re blending visual identities, services, or audiences, this process deserves more than a quick rebrand. It’s about creating a clear, confident message...
by Kim Morrison | 6 Jul, 2025 | Marketing, Marketing Mindset
If there’s one thing I often remind clients, it’s this: clarity comes from action, and progress comes from focus. Today, I want to share a big decision I made this year – one rooted in exactly those principles. After 10 amazing years, I decided to close the Be...
by Kim Morrison | 2 Feb, 2025 | Marketing
Designing Packages to Match What Your Prospects Want If you really want to build a lasting online revenue stream, you need to create packages that give your clients lasting results. A package is more than a one-off session with you; it could be a package of 12...
by Kim Morrison | 26 Jan, 2025 | Marketing
21 Proven Marketing Strategies Marketing can feel like an overwhelming maze, especially for wellpreneurs striving to balance their passion for helping others with the need to grow their business. The good news is, marketing doesn’t have to be an energy-draining,...
by Kim Morrison | 12 Jan, 2025 | Business Success, Marketing
Traffic vs. Conversions – Which Should You Prioritize? When people are selling online, they often get bogged down and fixated on traffic. It’s the lifeblood of any website. Without traffic, you can’t have conversions. It’s also such a real pleasure...
