by Kim Morrison | 24 Dec, 2014 | Blogging, Business Success, Marketing
Marketing With Stories – Wrapping It Up I hope this series of blog posts about marketing with stories gave you some things to think about. You’ve seen that marketing stories aren’t that different from any type of story that you read in childhood or...
by Kim Morrison | 18 Dec, 2014 | Blogging, Business Success, Marketing
The Six Most Important Factors in Marketing with Stories In my last blog post, I suggested different ways in which you can repurpose your marketing stories for maximum exposure and impact. Hopefully, it’s now clear that you can start with any format for your...
by Kim Morrison | 11 Dec, 2014 | Blogging, Business Success, Marketing
Repurpose Content to Get More Out of Each Story Last blog post I talked about using imagery to represent what you want your audience to envision in their mind’s eye. I now want to look at how you can create many versions of the same marketing story to get more...
by Kim Morrison | 4 Dec, 2014 | Blogging, Business Success, Marketing
How to Create Images in Your Marketing Stories In my last blog post I talked about how to ensure that your marketing story is something that your audience wants to read. To create images for your audience in your story is not just about finding the right visual...
by Kim Morrison | 27 Nov, 2014 | Blogging, Business Success
How to Tell Stories Your Audience Wants to Read Last blog post we talked about putting a twist on traditional stories. It’s important to tell creative stories that your audience wants to read. But, how in the world do you know what stories your audience...