Marketing Advice
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Marketing Advice:
One thing all businesses have in common is that they can benefit a great deal from a blog. So if you need help or inspiration, take a look through our blogs and sign up to receive them by email so that you never miss something that may just help!
Why I think a 90-Day Goal-Setting Period Works Best
Why I think a 90-Day Goal-Setting Period Works Best Goal setting is a crucial part of business success, but choosing the right time frame can make or break your results. While annual (or longer!) goals often feel too distant and monthly goals can be too short to see...
10 Smart Tips for Merging Two Brands
Merging two brands can feel like combining two parts of your identity, both personal and professional. Whether you’re blending visual identities, services, or audiences, this process deserves more than a quick rebrand. It’s about creating a clear, confident message...
Lessons in Focus: Why I Closed a Thriving Brand
If there’s one thing I often remind clients, it’s this: clarity comes from action, and progress comes from focus. Today, I want to share a big decision I made this year - one rooted in exactly those principles. After 10 amazing years, I decided to close the Be Your...
Designing Packages to Match What Your Prospects Want
Designing Packages to Match What Your Prospects Want If you really want to build a lasting online revenue stream, you need to create packages that give your clients lasting results. A package is more than a one-off session with you; it could be a package of 12...
21 Proven Marketing Strategies
21 Proven Marketing Strategies Marketing can feel like an overwhelming maze, especially for wellpreneurs striving to balance their passion for helping others with the need to grow their business. The good news is, marketing doesn't have to be an energy-draining,...
Traffic vs. Conversions – Which Should You Prioritize?
Traffic vs. Conversions – Which Should You Prioritize? When people are selling online, they often get bogged down and fixated on traffic. It's the lifeblood of any website. Without traffic, you can't have conversions. It's also such a real pleasure to see a huge...
What is a Sales Funnel and Why is it Important?
What is a Sales Funnel and Why is it Important? A sales funnel is each step that someone has to take in order to become your customer. Your sales funnel spells out the path a prospect follows to become a customer. Any marketing channel can be part of your sales...
10 Ways to Include Storytelling in Your Marketing
10 Ways to Include Storytelling in Your Marketing Stories are fundamental to how humans connect, engage, and make sense of information. This is why storytelling is so powerful in marketing. It captures attention, establishes a connection, and drives the point of your...
4 Qualities of Businesses That Can Weather Any Storm
4 Qualities of Businesses That Can Weather Any Storm When troubles arise, some businesses crumple while others thrive. Here are the 4 qualities of businesses that can weather any storm. The world is going through changes now, from climate catastrophe causing...
Unleashing the Power of AI for Content Creation: A Guide for Small Business Owners
In today's fast-paced business world, staying ahead of the competition is essential for small business owners. One way to ensure you're always on top of your game is by harnessing the power of Artificial Intelligence (AI) for content creation. This technology, once...