by Kim Morrison | 28 Jul, 2016 | Social Media Marketing
Why Earning Social Proof is Important Social proof is a concept in online marketing that is used to judge the reliability of a person or business online. Search engines also use social proof to improve page rank for any given website. It’s about building trust...
by Kim Morrison | 11 Dec, 2014 | Blogging, Business Success, Marketing
Repurpose Content to Get More Out of Each Story Last blog post I talked about using imagery to represent what you want your audience to envision in their mind’s eye. I now want to look at how you can create many versions of the same marketing story to get more...