by Kim Morrison | 18 Mar, 2016 | Social Media Marketing
12 Types of Facebook Posts Guaranteed to Engage Facebook is, without a doubt, a social media giant. It is the most popular social networking site in the world and has attracted billions of people who are now hooked on the platform. There are many different kinds of...
by Kim Morrison | 25 Feb, 2016 | Social Media Marketing
How to Plan Your Social Media Marketing Social media marketing is no longer an optional part of a marketing strategy. It has become a necessity and if you haven’t started using it yet, now is the time. I used to say that it may not be for everyone, however, with the...
by Kim Morrison | 28 Oct, 2015 | Business Success, Social Media Marketing
How to Manage Negative Comments on Social Media One of the main reasons to use social media is to reach out and engage with people so you need to be able to take the good with the bad. If things do go wrong, the key is to deal with negative comments effectively. Many...
by Kim Morrison | 26 Aug, 2015 | Marketing, Podcasting
What is Podcasting? If you’re not familiar with the term ‘Podcasting’, it is the use of audio to broadcast a message. Experts disagree on where the term came from (some say it came from a combination of the Apple iPod and the term ‘broadcast’,...
by Kim Morrison | 30 Apr, 2015 | Business Success, Marketing, Mobile Marketing, Social Media Marketing
4 Ways to Improve Your Marketing Salesforce produces a very informative marketing report each year. It is a great learning tool to improve your marketing. While in 2014 increases in marketing spend were scattered across multiple disciplines, the top five areas for...