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Content and Design Tips for Email Marketing

Content and Design Tips for Email Marketing

by Kim Morrison | 16 Jun, 2016 | Email Marketing, Marketing

Email Marketing: Content and Design Tips to Set Yourself Apart If you want to create awesome email marketing campaigns that set your business apart from the rest, it’s important to take some time to learn what will make your email marketing campaigns stand out...
What Is Native Advertising?

What Is Native Advertising?

by Kim Morrison | 13 May, 2016 | Social Media Advertising, Social Media Marketing

What Is Native Advertising? You probably already know about native advertising, just did not know what it was called, how to get started, or why you should do it. The best definition I have come across is: “Native advertising is a form of online advertising that...
How to Plan Your Social Media Marketing

How to Plan Your Social Media Marketing

by Kim Morrison | 25 Feb, 2016 | Social Media Marketing

How to Plan Your Social Media Marketing Social media marketing is no longer an optional part of a marketing strategy. It has become a necessity and if you haven’t started using it yet, now is the time. I used to say that it may not be for everyone, however, with the...
How to Manage Negative Comments on Social Media

How to Manage Negative Comments on Social Media

by Kim Morrison | 28 Oct, 2015 | Business Success, Social Media Marketing

How to Manage Negative Comments on Social Media One of the main reasons to use social media is to reach out and engage with people so you need to be able to take the good with the bad. If things do go wrong, the key is to deal with negative comments effectively. Many...
What is Podcasting and Why it Might be Right for you to Start

What is Podcasting and Why it Might be Right for you to Start

by Kim Morrison | 26 Aug, 2015 | Marketing, Podcasting

What is Podcasting? If you’re not familiar with the term ‘Podcasting’, it is the use of audio to broadcast a message.  Experts disagree on where the term came from (some say it came from a combination of the Apple iPod and the term ‘broadcast’,...
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