by Kim Morrison | 30 Apr, 2015 | Business Success, Marketing, Mobile Marketing, Social Media Marketing
4 Ways to Improve Your Marketing Salesforce produces a very informative marketing report each year. It is a great learning tool to improve your marketing. While in 2014 increases in marketing spend were scattered across multiple disciplines, the top five areas for...
by Kim Morrison | 19 Mar, 2015 | Business Success, Marketing, Social Media Marketing, Video, Websites
Do you “Like to Watch”? Why YouTube has Become so Important In the brilliant film “Being There” (1979), Peter Sellers plays a gardener called Chance who is mentally challenged, those who know him would probably call him simple. He doesn’t...
by Kim Morrison | 3 Feb, 2015 | Business Success, Email Marketing, Marketing
Email Marketing – Vital to Your Business Email marketing – according to two reports published last year – is, beyond all doubt, a vital component in successful online marketing. If anything, in fact, it’s becoming more important. The first, from McKinsey & Co,...
by Kim Morrison | 8 Jan, 2015 | Business Success, Marketing, Social Media Marketing, Websites
5 Basic Ways of Finding & Landing New Clients If you don’t have customers you don’t have a business. It doesn’t matter if your business is virtual or a bricks and mortar business. You must have clients to have a true business. After all, the name...
by Kim Morrison | 24 Dec, 2014 | Blogging, Business Success, Marketing
Marketing With Stories – Wrapping It Up I hope this series of blog posts about marketing with stories gave you some things to think about. You’ve seen that marketing stories aren’t that different from any type of story that you read in childhood or...
by Kim Morrison | 18 Dec, 2014 | Blogging, Business Success, Marketing
The Six Most Important Factors in Marketing with Stories In my last blog post, I suggested different ways in which you can repurpose your marketing stories for maximum exposure and impact. Hopefully, it’s now clear that you can start with any format for your...
