Top Marketing Tips for New Business Owners

by Kim Morrison | 10 Nov, 2017 | Business Success, Marketing, Social Media Marketing

Top Marketing Tips for New Business Owners….and a reminder for existing Owners! It’s easy when you first start your business to think that customers are just going to flood in to buy your amazing products or services. However, all businesses need marketing...

Location-Based Marketing – Tips and Tools

by Kim Morrison | 17 Feb, 2017 | Marketing, Social Media Marketing

Location-Based Marketing – Tips and Tools Location-based marketing simply means that your marketing is focused on and around the physical location of your business. Typically, a business that is engaging in location-based marketing uses some tools of the trade,...

How to Become the Go-To Expert Locally

by Kim Morrison | 25 Nov, 2016 | Marketing, Social Media Marketing

How to Become the Go-To Expert Locally A great way to promote your business is to become an expert locally. Becoming a local expert in your field of expertise will boost your business in different ways. It doesn’t matter whether you have an online business or a...

Why Incorporate Social Marketing in Your Sales Funnel

by Kim Morrison | 11 Nov, 2016 | Business Success, Social Media Marketing

Why Incorporate Social Marketing in Your Sales Funnel Social marketing is, or should be, at every stage of your sales funnel. The very first aspect of social media’s involvement in your sales funnel has to do with your website, blog or a landing page. This is,...

Finding a Voice for Your Content Marketing

by Kim Morrison | 28 Oct, 2016 | Content Marketing, Social Media Marketing

Finding a Voice for Your Content Marketing With The Voice UK back in the news as it moves from BBC to ITV, it reminded me of the value of finding your own voice for your business. Content marketing consists of creating a lot of different types of content, and then...

Get More Out of Your Social Media Marketing

by Kim Morrison | 14 Oct, 2016 | Social Media Marketing

Get More Out of Your Social Media Marketing I can almost hear the audible groan of “not more social media marketing”. However, I’m not necessarily asking you to do more – just get more out of what you are doing. Social media marketing is an...