by Kim Morrison | 25 Feb, 2016 | Social Media Marketing
How to Plan Your Social Media Marketing Social media marketing is no longer an optional part of a marketing strategy. It has become a necessity and if you haven’t started using it yet, now is the time. I used to say that it may not be for everyone, however, with the...
by Kim Morrison | 19 Mar, 2015 | Business Success, Marketing, Social Media Marketing, Video, Websites
Do you “Like to Watch”? Why YouTube has Become so Important In the brilliant film “Being There” (1979), Peter Sellers plays a gardener called Chance who is mentally challenged, those who know him would probably call him simple. He doesn’t...
by Kim Morrison | 12 Feb, 2015 | Email Marketing, Social Media Marketing
Email and Social Media Marketing – A Perfect Partnership I’ve found that the best way to keep in touch with my audience is a combination of email and social media marketing. Together they create a perfect partnership. If you follow my blog, you’ll...
by Kim Morrison | 24 Dec, 2014 | Blogging, Business Success, Marketing
Marketing With Stories – Wrapping It Up I hope this series of blog posts about marketing with stories gave you some things to think about. You’ve seen that marketing stories aren’t that different from any type of story that you read in childhood or...
by Kim Morrison | 11 Dec, 2014 | Blogging, Business Success, Marketing
Repurpose Content to Get More Out of Each Story Last blog post I talked about using imagery to represent what you want your audience to envision in their mind’s eye. I now want to look at how you can create many versions of the same marketing story to get more...