by Kim Morrison | 13 Jul, 2025 | Business Planning, Business Success, Marketing
Merging two brands can feel like combining two parts of your identity, both personal and professional. Whether you’re blending visual identities, services, or audiences, this process deserves more than a quick rebrand. It’s about creating a clear, confident message...
by Kim Morrison | 6 Jul, 2025 | Marketing, Marketing Mindset
If there’s one thing I often remind clients, it’s this: clarity comes from action, and progress comes from focus. Today, I want to share a big decision I made this year – one rooted in exactly those principles. After 10 amazing years, I decided to close the Be...
by Kim Morrison | 26 Jan, 2025 | Marketing
21 Proven Marketing Strategies Marketing can feel like an overwhelming maze, especially for wellpreneurs striving to balance their passion for helping others with the need to grow their business. The good news is, marketing doesn’t have to be an energy-draining,...
by Kim Morrison | 7 Dec, 2024 | Content Marketing, Marketing
10 Ways to Include Storytelling in Your Marketing Stories are fundamental to how humans connect, engage, and make sense of information. This is why storytelling is so powerful in marketing. It captures attention, establishes a connection, and drives the point of your...
by Kim Morrison | 24 Nov, 2024 | AI
In today’s fast-paced business world, staying ahead of the competition is essential for small business owners. One way to ensure you’re always on top of your game is by harnessing the power of Artificial Intelligence (AI) for content creation. This...