by Kim Morrison | 18 Nov, 2016 | Social Media Advertising
The Pros and Cons of Native Advertising I shocked someone the other day when I said that Facebook was no longer free. Well, of course, it is still free. However, if you want to get the best results and grow your business faster, it might be worth considering...
by Kim Morrison | 11 Nov, 2016 | Business Success, Social Media Marketing
Why Incorporate Social Marketing in Your Sales Funnel Social marketing is, or should be, at every stage of your sales funnel. The very first aspect of social media’s involvement in your sales funnel has to do with your website, blog or a landing page. This is,...
by Kim Morrison | 4 Nov, 2016 | Marketing, Marketing Plan
Eight Creative Marketing Strategies You might not want to admit it but businesses need to be focused on marketing at all times. Even if you have a full client roster or you think you have enough customers, you should keep marketing. However, marketing doesn’t...
by Kim Morrison | 28 Oct, 2016 | Content Marketing, Social Media Marketing
Finding a Voice for Your Content Marketing With The Voice UK back in the news as it moves from BBC to ITV, it reminded me of the value of finding your own voice for your business. Content marketing consists of creating a lot of different types of content, and then...
by Kim Morrison | 21 Oct, 2016 | Blogging, Business Success
Blogging with Integrity – Building an Online Business You Can Be Proud Of There was a movement aimed at blogging with integrity started in 2009 which laid out a basic standard that bloggers should follow. The website blogwithintegrity.com is now an archive site...
