by Kim Morrison | 15 May, 2023 | Marketing
Why Word of Mouth Marketing (WOMM) is Such a Powerful Tool for Small Business Word-of-mouth marketing, often referred to as WOMM, is a valuable tool for businesses of all sizes, but its impact and benefits have a particularly profound effect on small...
by Kim Morrison | 2 Apr, 2023 | Business Success
Want to Build a Thriving Business? Follow these 10 Expert Tips. Have you always dreamed of starting a successful business? For most people, it’s because you want to be your own boss and have the freedom to work on your own terms. But what most aspiring entrepreneurs...
by Kim Morrison | 5 Mar, 2023 | Social Media Marketing
Why Is Social Media Engagement So Essential to Your Business? Every business can benefit from building an audience based on social media engagement. It doesn’t matter what your niche or target market is, platforms like Facebook and X formerlyTwitter offer invaluable...
by Kim Morrison | 26 Feb, 2023 | Business Planning, Social Media Marketing
Is Your Social Media Plan Working For You? Ah, social media. It’s everybody’s favourite way to interact with others around the world and to market their products and services. Some people reach the elevated status of Social Media Darling while others are posting day...
by Kim Morrison | 13 Feb, 2023 | Business Success
How Your Personal Story Can Attract Clients. Telling the personal story of why you do what you do can attract clients. In fact, telling your story can do a better job at client attraction than listing the features of the work you do. The trick is weaving the...