by Kim Morrison | 29 Mar, 2017 | Business Success, Marketing, Marketing Plan
The Top Five Problems Small Businesses Face and How to Overcome Them There’s nothing easy about starting your own business. The road to success is a bumpy one indeed and you’re sure to encounter some problems along the way. There’s no need to worry, however, because...
by Kim Morrison | 24 Feb, 2017 | Business Success, Marketing
Become an Authority in Your Niche One of the reasons to produce and share content that you’ve created is to become an authority in your niche. As an expert in your niche, you will get a certain amount of respect, which leads to more traffic due to your perceived...
by Kim Morrison | 30 Dec, 2016 | Business Success, Content Marketing, Email Marketing
What Are the Right Resources to Grow Your Business? Marketing your business with online content is the ultimate way to bring traffic to your website. You can use articles, newsletters, blog posts, social media updates, FAQs and more to help bring traffic, but...
by Kim Morrison | 2 Dec, 2016 | Business Success, Marketing
How to Respond to Bad Online Reviews If you’re in business long enough, it’s going to happen. Someone is going to say something bad about you online. It may or may not be true. It will be upsetting, and it will cause you to doubt everything you believe in....
by Kim Morrison | 11 Nov, 2016 | Business Success, Social Media Marketing
Why Incorporate Social Marketing in Your Sales Funnel Social marketing is, or should be, at every stage of your sales funnel. The very first aspect of social media’s involvement in your sales funnel has to do with your website, blog or a landing page. This is,...
by Kim Morrison | 21 Oct, 2016 | Blogging, Business Success
Blogging with Integrity – Building an Online Business You Can Be Proud Of There was a movement aimed at blogging with integrity started in 2009 which laid out a basic standard that bloggers should follow. The website blogwithintegrity.com is now an archive site...
