by Kim Morrison | 12 May, 2017 | Business Planning, Business Success
Why You Need a Clear Plan for Business Success Why do you need a clear plan? Think about when you’re driving to a somewhere you’ve never been. Typically you get out a map or use your SatNav to ensure that you get to where you want to go in a relatively...
by Kim Morrison | 25 Apr, 2017 | Digital Marketing, Online Marketing
Determining Your Digital Marketing Goals One of the first things you need to do when starting an online business or a new marketing campaign is to determine what your digital marketing goals are. Do you want to increase sales conversions, get more traffic, improve...
by Kim Morrison | 17 Feb, 2017 | Marketing, Social Media Marketing
Location-Based Marketing – Tips and Tools Location-based marketing simply means that your marketing is focused on and around the physical location of your business. Typically, a business that is engaging in location-based marketing uses some tools of the trade,...
by Kim Morrison | 18 Nov, 2016 | Social Media Advertising
The Pros and Cons of Native Advertising I shocked someone the other day when I said that Facebook was no longer free. Well, of course, it is still free. However, if you want to get the best results and grow your business faster, it might be worth considering...
by Kim Morrison | 11 Nov, 2016 | Business Success, Social Media Marketing
Why Incorporate Social Marketing in Your Sales Funnel Social marketing is, or should be, at every stage of your sales funnel. The very first aspect of social media’s involvement in your sales funnel has to do with your website, blog or a landing page. This is,...
Why Having a Google Business Profile Is Important for Your Business
