by Kim Morrison | 15 Jan, 2015 | Marketing, Marketing Plan, Social Media Marketing
5 Reasons You Shouldn’t Be Afraid of Social Media Many businesses see social media as a set of problems rather than a set of opportunities. For those who have never used it, or never used it successfully, it seems like another in the long list of tasks to get...
by Kim Morrison | 8 Jan, 2015 | Business Success, Marketing, Social Media Marketing, Websites
5 Basic Ways of Finding & Landing New Clients If you don’t have customers you don’t have a business. It doesn’t matter if your business is virtual or a bricks and mortar business. You must have clients to have a true business. After all, the name...
by Kim Morrison | 24 Dec, 2014 | Blogging, Business Success, Marketing
Marketing With Stories – Wrapping It Up I hope this series of blog posts about marketing with stories gave you some things to think about. You’ve seen that marketing stories aren’t that different from any type of story that you read in childhood or...
by Kim Morrison | 18 Dec, 2014 | Blogging, Business Success, Marketing
The Six Most Important Factors in Marketing with Stories In my last blog post, I suggested different ways in which you can repurpose your marketing stories for maximum exposure and impact. Hopefully, it’s now clear that you can start with any format for your...
by Kim Morrison | 11 Dec, 2014 | Blogging, Business Success, Marketing
Repurpose Content to Get More Out of Each Story Last blog post I talked about using imagery to represent what you want your audience to envision in their mind’s eye. I now want to look at how you can create many versions of the same marketing story to get more...
