by Kim Morrison | 14 Oct, 2016 | Social Media Marketing
Get More Out of Your Social Media Marketing I can almost hear the audible groan of “not more social media marketing”. However, I’m not necessarily asking you to do more – just get more out of what you are doing. Social media marketing is an...
by Kim Morrison | 25 Aug, 2016 | Social Media Marketing
Checklist for Using Social Media as a Lead Generation Tool I strongly believe that lead generation should be the primary purpose of your social media marketing. It is an excellent tool to use to generate more leads for your business. At your fingertips you have...
by Kim Morrison | 28 Jul, 2016 | Social Media Marketing
Why Earning Social Proof is Important Social proof is a concept in online marketing that is used to judge the reliability of a person or business online. Search engines also use social proof to improve page rank for any given website. It’s about building trust...
by Kim Morrison | 22 May, 2016 | Social Media Advertising, Social Media Marketing
Facebook’s 20-Percent Text Rule on Ad Images Still Alive and Kicking! Just a quick blog post on Facebook’s new advertising image rules as I’ve just seen a post by a friend commenting on an ad that’s been approved but clearly breaks the 20% text...
by Kim Morrison | 13 May, 2016 | Social Media Advertising, Social Media Marketing
What Is Native Advertising? You probably already know about native advertising, just did not know what it was called, how to get started, or why you should do it. The best definition I have come across is: “Native advertising is a form of online advertising that...
by Kim Morrison | 25 Mar, 2016 | Marketing, Social Media Marketing
UPDATE: November 2019 – Facebook has now stopped letting you verify your page In conversation with many business owners recently, I’ve been surprised how few have realised that Facebook Page Verification is available to them. Verifying your Page proves...
