by Kim Morrison | 6 Oct, 2022 | Marketing
The 5Ms of Marketing For a long time now, I’ve been talking to clients about the importance of either 3 or 4-Ms in marketing their businesses. I realise now that there are 5Ms of marketing and the fifth ‘M’ comes before all the rest! This fifth M has...
by Kim Morrison | 30 Dec, 2021 | LinkedIn
If you’ve been in business online for any length of time, you’ve no doubt heard the phrase “content is king.” While it’s not the only thing to help build a business and generate leads it is an important part of it. Here are 5 easy ways to use your LinkedIn content to...
by Kim Morrison | 23 Dec, 2021 | LinkedIn
We’re continuing our series on using LinkedIn for business. Today I thought I’d answer a question I’m often asked which is “Should I bother with a LinkedIn Company page?”. LinkedIn has over 772 million users spread in over 200 countries and...
by Kim Morrison | 16 Dec, 2021 | LinkedIn
As a business owner, you’re always on the lookout for the best way of marketing your business. You have a Facebook Page, you use Twitter, you do article marketing and blog until your fingers go numb, but are you taking advantage of the best online business...
by Kim Morrison | 8 Dec, 2021 | LinkedIn
You’ve been to a networking meeting or exhibition and have come back with a bunch of business cards. Often the next thing you do is to connect with the people you’ve just met on LinkedIn and they’re likely to do the same. So, your LinkedIn profile is...