by Kim Morrison | 17 Nov, 2024 | Marketing, Marketing Mindset
Reframing Marketing as Sharing Your Expertise Sharing your expertise is a form of helping, not selling. For many coaches and therapists, the idea of marketing can feel uncomfortable. It’s often seen as a necessary evil – something that has to be done but feels...
by Kim Morrison | 3 Nov, 2024 | Marketing, Marketing Mindset
Marketing Confidence: For many Wellpreneurs, marketing feels like an overwhelming task – something that stands between you and the clients you’d love to serve. But what if I told you that marketing isn’t an obstacle to overcome but a skill you can build, refine,...
by Kim Morrison | 23 Nov, 2022 | Social Media Marketing
4 Proven Social Media Tactics to Increase Your Following. “Good tactics can save even the worst strategy. Bad tactics will destroy even the best strategy.” George S. Patton Good tactics can save even the worst strategy. Bad tactics will destroy even...
by Kim Morrison | 31 Jul, 2017 | Online Marketing
Click Triggers: Nine Ways to Get More Click Throughs The days of just “buy now” buttons are over. Now you have an entire audience that is more savvy, more educated and has their BS meters up to full power. In order to get people from reading to...
by Kim Morrison | 11 Nov, 2016 | Business Success, Social Media Marketing
Why Incorporate Social Marketing in Your Sales Funnel Social marketing is, or should be, at every stage of your sales funnel. The very first aspect of social media’s involvement in your sales funnel has to do with your website, blog or a landing page. This is,...