by Kim Morrison | 28 Oct, 2016 | Content Marketing, Social Media Marketing
Finding a Voice for Your Content Marketing With The Voice UK back in the news as it moves from BBC to ITV, it reminded me of the value of finding your own voice for your business. Content marketing consists of creating a lot of different types of content, and then...
by Kim Morrison | 14 Oct, 2016 | Social Media Marketing
Get More Out of Your Social Media Marketing I can almost hear the audible groan of “not more social media marketing”. However, I’m not necessarily asking you to do more – just get more out of what you are doing. Social media marketing is an...
by Kim Morrison | 16 Sep, 2016 | Blogging, Business Success
Imperfect Action: Beating Procrastination And Overwhelm This blog post is in response to Natalie’s 10 Day Freedom Plan Blog Challenge Day 7. The task is to identify one imperfect action that I can take every day that will move me closer to the life I want. I then need...
by Kim Morrison | 25 Aug, 2016 | Social Media Marketing
Checklist for Using Social Media as a Lead Generation Tool I strongly believe that lead generation should be the primary purpose of your social media marketing. It is an excellent tool to use to generate more leads for your business. At your fingertips you have...
by Kim Morrison | 28 Jul, 2016 | Social Media Marketing
Why Earning Social Proof is Important Social proof is a concept in online marketing that is used to judge the reliability of a person or business online. Search engines also use social proof to improve page rank for any given website. It’s about building trust...